Habitat for Humanity of the Mississippi Gulf Coast

Habitat for Humanity of the Mississippi Gulf Coast had the opportunity to raise its profile by airing national TV spots to promote the Mississippi Gulf Resort Classic, a new PGA tournament benefitting the Habitat for Humanity organization. They needed something eye-catching, that would appeal to donors, volunteers and potential homeowners, alike. Our concept featured various professionals, from a waitress to a judge to a student, in their typical uniforms, but out of their typical contexts: all working together on a Habitat build site.

Habitat for Humanity of the
Mississippi Gulf Coast
"Building Opportunities"
Strategy | Concept | Shoot | Special Effects
Edit | Graphics | Motion Graphics
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